Tag Archives: Walking Softly with John

Create a Buzz

Word of mouth. It’s the best marketing tool there is. The pros on Madison Avenue can develop all the ads they want, can generate tons of hoopla, but until people try a product and give a glowing report to others, … Continue reading

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Creative Ability

When I was growing up, we had clay to play with—not Play-Doh, just plain ol’ clay. It came in different colors, but when I tired of whatever I’d created, I would ball it up until all the colors mixed into … Continue reading

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