Category Archives: The Business

The Ongoing Newsletter Saga

Are you following me through the newsletter labyrinth? (See “How to Improve Your Newsletter” Parts One and Two.) I tell you, it’s been fun learning something I should’ve already known how to do. As I’ve said before, everyone tells us … Continue reading

Posted in Promotion/Publicity/Marketing, The Business | Tagged , , , , , , | 2 Comments

How to Improve Your Newsletter: Part 2

Not long ago, I confessed I had a newsletter and didn’t have a clue how to use it effectively. I had finished listening to the Joanna Penn broadcast with Tammi Labrecque, the Newsletter Ninja herself, and learned a ton just … Continue reading

Posted in Promotion/Publicity/Marketing, Reading, The Business | Tagged , , , , , , , , , , , , | 8 Comments

Trad vs. Indie–again

Which route should I go? Traditional publishing or indie? I’ve been battling with this question from the very beginning. Well, not quite. My “very beginning” was a couple of years before indie publishing started becoming an acceptable and viable option. … Continue reading

Posted in The Business | Tagged , , | 26 Comments

New Book, New Series, New Resolutions

The Circle Bar Ranch Series is now completed. Someone suggested I write a book 4, and it’s tempting, but no. I think I’m ready to move on. CBR wasn’t intended to be a series, so despite the fact that the … Continue reading

Posted in The Business, write tips, Writing, Writing Tips | Tagged , , , , , , , , | 7 Comments

Guest Post: Making an Audiobook

My guest, author Cindy Huff, is kind enough to share her experience turning her debut novel Secrets & Charades┬áinto an audiobook. And it is quite a production. Considering I have plans of doing the same in the very near future, … Continue reading

Posted in Guest Posts, Reading, The Business | Tagged , , , , , , , | 10 Comments

The Benefits of Belonging, for Authors

Catalogs, especially e-catalogs, go all over the place, so having an ad in one provides great exposure. I include these types of ads in my marketing budget because they add to my arsenal: social media, newsletters, email services, Twitter services, … Continue reading

Posted in Promotion/Publicity/Marketing, The Business | Tagged , , , , , | 4 Comments

Distribution–Indie Style

This past weekend, I attended an event that benefited both local readers and their surrounding libraries. I took with me a catalog from the Christian Small Publishers Association (CSPA), in which only one of my books was listed, basically because … Continue reading

Posted in Promotion/Publicity/Marketing, The Business | Tagged , , , , | 2 Comments

Road Trip!

I think I have everything ready for the Galveston Book Festival: Books, inventoried and boxed Price list Ebook cards, inventoried, priced, and prepped Cash to make change and Square for credit cards Table cloth and decorations Jar of giveaway candy … Continue reading

Posted in Misc., Personal, Promotion/Publicity/Marketing, The Business | Tagged , , , , , | 6 Comments

Preparing for Public Book Sales

Spring’s coming, and along with it are my public appearance opportunities—speeches, book signings, fun festivals. I have to admit, I love meeting readers, and I’m happy to go wherever I can to reach them. Later this month, I and other … Continue reading

Posted in Promotion/Publicity/Marketing, The Business | Tagged , , , , , , , | 5 Comments

Distribution: Going Wide

┬áI mentioned at the end of “After Revisions: What’s Next” that I might write another post about some of the things I didn’t mention in that one—like distribution. Well, here we go. I’ll let you in on my experiment. I … Continue reading

Posted in Promotion/Publicity/Marketing, Skydiving to Love, The Business | Tagged , , , , , , , , , , | 13 Comments