Category Archives: Promotion/Publicity/Marketing

Ebook Cards

  I got my cards in—too late for the festivals, but in great time for the rest of the events I have coming up this year. Now, whenever someone asks if my book is available in a digital version, I … Continue reading

Posted in Promotion/Publicity/Marketing, The Business | Tagged , , , , | 7 Comments

The Circle Bar Ranch Coloring Book!

If you take my newsletter or have connected with me on any of my playgrounds—particularly Facebook—you’ll know that I’m excited about my new coloring book for children. I’ve been daydreaming about this for a few years now, and it’s finally … Continue reading

Posted in Give the Lady a Ride, Promotion/Publicity/Marketing | Tagged , , , | 6 Comments

Fun While It Lasted

Remember that big ol’ speech I gave about using bitly as a marketing analytics tool? Oops. Problem with it is that it’s been abused—as have other link-shortening tools. Jerks of all kinds provide a link to cover the offensive trash they … Continue reading

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Merchandise for Authors

Merchandise for Authors is a game changing book of hints, tips, ideas, resources—all centered around developing product lines that compliment our novels. I got excited reading this. I already developed a coloring book for the Circle Bar Ranch series, but … Continue reading

Posted in Promotion/Publicity/Marketing, Reviews of exceptional books, The Business | Tagged , , | 3 Comments

Social Media Caveat

How’s your schedule? Been busy lately? Yeah, me too. Most of the authors I know are currently swamped and scrambling to find time to spend with their families while still making deadlines and advancing their status on various projects. I’m … Continue reading

Posted in Misc., Promotion/Publicity/Marketing, The Business | Tagged , , | 8 Comments

Blue Collar Marketing

Some authors can do it—hire a publicist, head out to interviews all over the nation, pay for TV commercials and glossy, full-page ads in national magazines. Most of us can’t, but all of us need some form of marketing plan … Continue reading

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Effective Linking with Bitly

Knowledge is everything in business. I know that, but I’ve been regrettably slow in learning how to accumulate it. Several publications down the line, I’m finally figuring things out. So tip #1: Learn this stuff early. With this new campaign … Continue reading

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Super-Sized BookSweeps Giveaway!

Guess what? I’ve teamed up with 40+ fantastic authors of sweet- to-mild, small-town contemporary romances to give away a huge collection of novels to two (yes, only two!) lucky winners, PLUS a Kindle Fire to the Grand Prize winner! You can … Continue reading

Posted in Authors, Give the Lady a Ride, Promotion/Publicity/Marketing | Tagged , , , , , | 3 Comments

Want to be a Team Member?

Elizabeth hasn’t been a member of my team for very long. She was so quiet, I wondered if she had actually joined. Then she wrote that she’d been reading through all the posts and was “in awe.” Made me feel good. … Continue reading

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Create a Marketing Budget, by Cindy Huff

Cindy Huff, author of the incredible, soon-to-be-released novel, Secrets and Charades, had an excellent post on her site, Writer’s Patchwork Blog, and she has generously allowed me to reprint it here in its entirety. This is her Marketing Tip #3. Numbers one (“You … Continue reading

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