And I’m a nervous wreck.
You won’t believe all the things going “funky” right now.
Let’s start with me being sick all last week. So many things I meant to get done had to wait until I had strength and energy enough to do them–which turned out to be this past Monday. So the invitations for my debut party I thought I’d already have mailed by now were created just yesterday. And guess what? I forgot to put the book title on the invitations. The book title! The entire party is about the book’s release–how could I have forgotten that?! I can’t change it now–the stationery store doesn’t have any more sheets like the ones I choose for my party. Sigh.
Next problem deals with the internet, or the lack of it. In an era when just about everything pertaining to writing and marketing is done online, I can’t get my internet service to work consistently. I have HughesNet, with a satellite receiver. The tech came and tweaked the receiver, which didn’t help. I got a new router, which didn’t help. Hooking up straight to the modem doesn’t always help. This morning, someone is coming out to give me an entirely new system. If that doesn’t help, I’m going to pull out my ol’ IBM Selectric III and go back to a time when the hardest thing to do was change the typewriter ribbon.
Even if I could get my internet connection to work consistently, that won’t help with my next problem.
I want a 24×36″ poster. Book cover on the top, blurb next to it, my pic on the bottom, bio next to it. Should be simple, right? All I have to do is design it and email it to Staples and they’ll print it out for me. I can’t figure out the program. I was able to upload my pictures to the page, but I wasn’t able to type the blurbs on it. Or, on the other program, I can get it absolutely perfect if all I want is a 8-1/2×11″ flyer. Which is fine, I guess. I do need some flyers to go in with the invitations that don’t have my book title on them.
Flyers are a marketing tool to help build my name recognition regionally, but I also want a larger cyber-presence. I joined GoodReads so I could advertise my book there, but they won’t let me do it until it’s already out (or at least I haven’t figured out how to do a prerelease announcement). Same with LinkedIn.
Part of my problem with cyber-presence is the fact that I put off studying marketing techniques. I thought I’d have time. Give the Lady a Ride wasn’t supposed to come out until October. Don’t get me wrong, I’m excited it’s coming out sooner, but I really wish I hadn’t procrastinated.
Yes–let this be a lesson to you! Ye authors, heed my words! Figure out how to do your marketing long before you get your book release date. Long before, so you won’t be a nervous wreck like me. Or, at least you can be nervous over a whole other set of problems.
Do you have a marketing idea? Leave a comment and tell me what it is, and you will be entered in the drawing. This week’s giveaway is perfect for spring. Texas bluebonnets will be blooming just any time now, and these coasters hold the perfect image of our state flower.